Chair 10 Marketing is your Internet marketing partner. We provide search engine marketing, email marketing, online surveys, and strategic digital marketing expertise.

Chair 10 Marketing focuses on providing expertise in the areas of search engine optimization (SEO), pay-per-click search engine advertising, email marketing, online survey implementation and analysis, and strategic Internet marketing.

These are the building blocks that every business needs to be effective on the Internet.

Specifically, you need:

• Online surveys to understand who your customers are, what their needs are, and if they feel your solution is meeting those needs effectively.

• Search engine optimization (SEO) to most cost-effectively reach customers on the Internet. Search engine optimization involves creating and modifying your website and obtaining inbound links to your website in order to boost your position in search engines for important target keyword phrases for your business. Because these are natural or organic search engine results, you don’t have to pay for each click a customer makes on your listing. This makes SEO the most cost-effective and high ROI Internet marketing activity, and a core building block of your business.

• Pay-per-click search engine advertising to reach a targeted set of customers online quickly, while carefully measuring the cost of converting those customers to stay under your cost per acquisition targets. Pay-per-click advertising involves buying text ads on the major search engines including Google, Yahoo and MSN. These text ads show up above and to the left of the natural or organic search results when certain keyword phrases are typed in. Setting up an effective pay-per-click campaign involves identifying what targeted keywords are appropriate for your business, writing ad copy for each set of keywords, setting up the campaigns with Google, Yahoo and MSN, setting up tracking and reporting, and measuring and optimizing the campaign continuously. Pay-per-click advertising is important because you can’t reach all of your online customers just through SEO efforts, and SEO results can take awhile to achieve and can be affected by changes the search engines make in their search algorithms.

• Email marketing to continue the conversation with customers after they get their first interaction with your product, and to increase revenue from your most fertile set of customers – those that have already shown an interest in or purchased your product.

• Strategic Internet marketing to define a plan that guides your Internet marketing efforts. Success on the Internet, just like success in the physical world, still requires effective marketing analysis and planning, including: an understanding of what key needs and problems your product satisfies for customers, definition of position and key messaging points to communicate these benefits, thorough understanding of who your target customer is, where they spend their time, and the best ways to reach them, and how much you can afford to spend to acquire a new customer in order to hit your financial goals.

Chair 10 Marketing can provide leadership and implementation expertise in all of these areas. Let us be your trusted Internet marketing partner.

>> Contact Chair 10 Marketing for a Free Consultation

About Our Name
Growing up skiing at Mammoth Mountain in California’s Sierra Nevada mountain range, our founder’s favorite ski lift was Chair 10. Sure, it provided access to “Lower Dry Creek,” a narrow chute of a run with a multitude of moguls that was his favorite on the mountain. But even better was the spectacular ride up the chair lift itself. The Chair 10 double lift rose from the base of the mountain to a precipitous peak before plummeting down into a valley and back up to its final destination – a real roller coaster ride. Chair 10 gave you the best of both worlds – a breath-taking perspective from high above and one of the most fun and challenging runs on the mountain.

The spirit of this experience guides all our projects at Chair 10 Marketing. We always maintain a high-level strategic view of how we can contribute to our clients’ success, we bring deep on-the-ground Internet marketing expertise, and we have tons of fun doing what we do.

 

 

 

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